Wednesday, November 4, 2009

What Determines Stationery Costs? Part 4: Design Method

In the final part of my four part series, I'll discuss how your invitation design factors into the cost of your overall invitations.

In general there are two different ways you can purchase invitations.

First would be to purchase from a studio, designer or stationery shop a pre-made design of which you have your own information inserted into it. For example, if you go to a local wedding shop they might have catalogs of invitation samples in which you can choose a design you like. This will always be less expensive because most of the work (i.e. the main components of the design, which is the most time consuming) is already completed. All that's left is inserting your info and producing the invitations for you. These invitation designs are usually purchased in a pre-fixe manner. For example, each invitation costs $3/ea so 100 invitations would run you $300.00

Custom invitation design would be your second option and will always come at a higher cost. Using this option, the design is completely customized to your own needs and standards. So with this in mind, many hours go into creating this design for you from scratch, hence the higher cost. Depending on how the designer works, they may offer pre-fixe pricing or may charge a separate design fee aside from the cost of production. All designers work differently so check with designers you like for a pricing information or a price quote.

Hopefully this four part series was helpful to learning what cost factors impact the price you are quoted on your event invitations and stationery. Don't forget no matter what your stationery budget may be, there are always creative ways to create exactly what you are looking for by simply prioritizing which of these four elements are most important to you and working from there.

No comments:

Post a Comment

Blog Widget by LinkWithin